User research
Before we design a solution, we need to understand people's situation, goals, and current workarounds. The chapter shows how design uncertainty can be turned into a research question, how to run an ethical, non-leading interview, and how raw notes become evidence-based insights, personas, and user journeys. The practical lesson helps you build the research material organized in FigJam.
User research
Before we design a solution, we need to understand people's situation, goals, and current workarounds. The chapter shows how design uncertainty can be turned into a research question, how to run an ethical, non-leading interview, and how raw notes become evidence-based insights, personas, and user journeys. The practical lesson helps you build the research material organized in FigJam.